Brother-in-laws Tony Ehrbar and Matt Sherman were attending an October 2015 wedding at Aria, a beautiful industrial wedding venue in Minneapolis, MN. As they enjoyed dinner, they started discussing the fact that Green Bay did not have a comparable venue and what a fantastic addition it would be. As owners of an event rental business, Elite Tent Rentals, they had spent countless hours working with customers to create memorable events. However, after setting up their tents and rental equipment, they rarely got to help deliver the day-of experience with their clients and see the amazing finished product.
Upon returning to Green Bay, Matt went looking for potential properties and immediately fell in love with the Jones Motor Company building located at 139 North Broadway. The building, which was originally an automotive shop, had soaring raw wood ceilings, beautiful old steel beams and exposed brick – making it the perfect raw palette for events of any type. As an added bonus, it was right in the middle of the burgeoning Broadway district – making it the perfect centerpiece for the weekly Farmer’s Markets and community events.
While Tony and Matt had significant experience and connections in the wedding and event industry, they knew that they wanted to offer a seamless experience to their guests, and that meant finding business partners with expertise in restaurant management and fine dining. So Tony made a call to an old Green Bay friend who he knew was looking for a reason to return home, Chef Jyll Everman and her husband Tommy Everman. Jyll was the Head Chef and Founder of Los Angeles-based Jyllicious Bites Catering, a company that specialized in gourmet appetizers and finger foods. She was also a finalist on Season 7 of Food Network’s “Next Food Network Star” and was a frequent guest celebrity chef on local TV stations. Tommy had helped several chefs open restaurants in Los Angeles (including Noir Food and Wine – which received acclaim as one of the Top 3 New Restaurants in all of LA – ahead of Thomas Keller’s Bouchon), assisted in the turn-around of several under performing restaurants and managed a myriad of fine dining establishments. By January, the 3 experienced Wisconsinites had convinced the Southern California boy (Tommy) that winters weren’t really that bad – and Gather on Broadway became a reality.
Over the next several months, Tommy, Jyll, Matt, Tony and their wives Katie and Priya worked with designers, architects and contractors to design a flexible event space that could host a holiday party one night, a wedding the following night and an in-house Oktoberfest to cap the weekend off. The beautiful shell of the building remained, but the team infused their experience and personalities into new additions, including: an efficient kitchen capable of serving 300+ guests, an upstairs celebration suite for a bride or groom to get ready (complete with make-up stations and an en-suite bathroom), a gorgeous full-service bar and industrial curtains to allow guests to host multiple parts of their event at Gather (ceremony, cocktail hour, reception). After countless hours working on every last detail – Gather on Broadway officially opened its doors on July 16, 2016.